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Visual Culture and Health Posters

Title:
Bienvenue Dans Une Monde Sans Tabac: Fumer, C'est Pas Ma Nature
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(high resolution jpg) High resolution version (3,249,990 Bytes)

Description:
This poster from the Health Education Committee of France illustrates a tactic commonly used in recent anti-smoking advertisements--the appropriation of some of the most iconic images of tobacco ads. In this case, the familiar photograph of the cowboy, associated with both cigarette smoking and masculinity through years of Marlboro advertisements, is given new meaning through its text. Instead of using the image to promote cigarette smoking, the headline reads, unexpectedly, "Welcome to a world without tobacco."
Number of Image Pages:
1 (1,034,623 Bytes)
Date Supplied:
ca. 1998
Creator:
French Ministry of Health. Health Education Committee
Source:
Original Repository: History of Medicine Division. Prints and Photographs Collection
This image may also be accessed from the Images from the History of Medicine (IHM).
URL: http://www.nlm.nih.gov/hmd/ihm/
IHM Order Number: C00344
Publisher:
French Ministry of Health. Health Education Committee
Rights:
Courtesy of the National Library of Medicine.
The National Library of Medicine's Profiles in Science program has made every effort to secure proper permissions for posting items on the web site. In this instance, however, it has either not been possible to identify or contact the current copyright owner. If you have information regarding the copyright owner, please contact us at profiles@nlm.nih.gov.
Subject:
Medical Subject Headings (MeSH):
Smoking
Smoking Cessation
Public Health
Visual Culture and Public Health Keywords:
The Non-Smoker and Smoke-free Environments
Exhibit Category:
Anti-Smoking Campaigns
Unique Identifier:
VCBBFM
Document Type:
Posters
Slides (photographs)
Language:
French
Format:
image/jpeg
image/tif
Physical Condition:
Good
Metadata Last Modified Date:
2016-06-03
Linked Data:
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