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Healthy Looks Can Hide Tuberculosis
- Title:
- Healthy Looks Can Hide Tuberculosis
- Creator:
- National Tuberculosis Association
- Date:
- [ca. 1935]
- Description:
- The National Tuberculosis Association used proceeds from Christmas Seal campaigns to develop educational posters that emphasized both prevention and control. This 1930s poster uses a common technique in public health posters involving the juxtaposition of text and image to create a message that works against viewer expectations. In this poster, the viewer may come to the image with the expectation that it is an advertisement for an exercise program or vitamin supplement, only to learn, by reading the text in the image, that it is a warning that you can look healthy but still have tuberculosis. The image of the healthy man is accompanied by an illustration of how an X-ray machine can be used to identify TB long before symptoms appear. By fostering faith in the value of science and preventive technologies, this technique also confirms the value of the Christmas Seals campaign in supporting additional research.
- Publisher:
- National Tuberculosis Association
- Original Repository:
- The History of Medicine Division. Prints and Photographs Collection
- Rights:
- Reprinted with permission. Copyright 2003 American Lung Association. For more information on how you can support to fight lung disease, the third leading cause of death in the U.S., please contact the American Lung Association. and http://www.lungusa.org/
- Genre:
- Posters
Slides (photographs) - Subject:
- Tuberculosis and Public Health
- Format:
- Still Image
- Extent:
- 1 pages
- Language:
- English
- Legacy Source Citation:
- Original Repository. History of Medicine Division. Prints and Photographs Collection. 11611. Free Text. This image may also be accessed from the Images from the History of Medicine (IHM).. URL. http://www.nlm.nih.gov/hmd/ihm/. IHM Order Number. C00200
- Legacy ID:
- VCBBBQ
- NLM ID:
- 101584655X12
- Profiles Collection:
- Visual Culture and Health Posters
- Shareable Link:
- https://profiles.nlm.nih.gov/101584655X12
- Story Section:
- Infectious Disease