Title:

[Smoke and You Destroy Yourself] [Translated from Russian]

Creator:

Novotsi

Date:

[1980s]

Description:

With innovative digitally manipulated images, educators and activists can convey traditional public health messages in novel forms. This ad created by the Russian Information Agency, Novotsi, and distributed by the World Health Organization, suggests that tobacco use is dangerous, if not deadly, by manipulating the photo of a man smoking to reveal the intensely striking apparition of a skull behind the melting flesh of his face, which is engulfed in flames rising from his cigarette. Through graphic manipulation, the image associates the act of smoking with self-immolation. The frightening image effectively complements the written message: "Smoke and you will destroy yourself.". NOTE: Slide of original poster image is slightly blurry.

Publisher:

The World Health Organization

Original Repository:

The History of Medicine Division. Prints and Photographs Collection

Rights:

Reproduced with permission of the World Health Organization.

Genre:

Posters
Slides (photographs)

Subject:

Smoking Cessation, Smoking, and Public Health

Format:

Still Image

Extent:

1 pages

Language:

Russian

Legacy Source Citation:

Original Repository. History of Medicine Division. Prints and Photographs Collection. 11611. Free Text. This image may also be accessed from the Images from the History of Medicine (IHM).. URL. http://www.nlm.nih.gov/hmd/ihm/. IHM Order Number. A013775

Legacy ID:

VCBBDY

NLM ID:

101584655X58

Profiles Collection:

Visual Culture and Health Posters

Shareable Link:

https://profiles.nlm.nih.gov/101584655X58

Story Section:

Anti-Smoking Campaigns